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BOOK OF WORK
A selection of tentpole campaigns and evergreen product storytelling. Channels include Paid Digital, CRM-Email, Site, App, Social Media, Store Signage-VM, OOH, TV, CTV, Print, Activations & Events.
Defined as earning cultural relevance with our consumers and communities through hero narrative and 360 omni-channel content during pulse moments (such as annual sales periods, cultural events and key campaign launch moments).
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